tessel®
Studio
No template thinking. No borrowed promises. Brands, websites and campaigns that people remember — and actually use.
- Brand identity
- Websites and products
- Campaigns and social
- Search and content
Work
Recent projects for companies that wanted to be noticed first — and trusted right after.
We keep it simple: clear ideas, fast pages and design that earns its place. No jargon and no inflated promises — just work that helps a business grow and a brand stay remembered.
Maren Okafor Studio lead, founded tessel® in 2016
See how we workServices
Four practices under one roof, so your brand, your website and your campaigns speak with one voice.
Names, marks and visual systems that stay recognisable from a business card to a billboard — with guidelines your team will actually open.
Fast, accessible websites and product screens designed to turn a first visit into an enquiry — and easy for you to edit afterwards.
Launch campaigns and steady, always-on content built around one clear message, with reporting you can read in five minutes.
Research-led articles and technical search work that bring the right people to your site — and give them a reason to come back.
Not sure which you need? Most clients start with a one-hour call and a short written plan.
Start a projectOut in the open
Four stages, no surprises.
A fixed plan, weekly check-ins and one person who answers your messages. Most projects go live in six to eight weeks.
Week 1
Listen
Workshops with your team and your customers to find out what actually matters.
Weeks 2–3
Shape
A direction, a structure and a first design you can click through on your phone.
Weeks 4–6
Build
Design and development in weekly releases, reviewed together every Friday.
After launch
Grow
We measure, learn and keep improving whatever the numbers point to.
Kind words
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“They listened more than they talked, and the new site shows it. Enquiries doubled in the first quarter.”
James Carter Wilson & Co
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“A calm process from the first call to launch day. We always knew what was happening and why.”
Emily Davis Harbour Hub
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“Our new identity is exactly what we pictured — clean, confident and unmistakably ours.”
Anna Martínez Rue Atelier
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“The team found the one sentence that explains what we do. Everything else followed from it.”
Daniel Brooks Kestrel
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“Fast, honest and properly good at the details. Our online shop has never looked or sold better.”
Omar Haddad Northwind
Numbers we’re happy to be measured by.
One recent project in figures: a clinic website rebuilt around online booking.
+48%
Page speed
−23%
Bounce rate
4.2% → 5.9%
Visits that end in a booking
“Since the redesign we get a steady sixty percent more bookings every month.”
98
Performance score out of 100
Fast on a cheap phone on a slow train — that’s the test we build for.
4.8k
Monthly visits, up 212% in six months
A room built for making.
Our Rotterdam studio has a print room, a photo corner and one long table where clients sit with us while the work happens.
Visit the studio
Pricing
Fixed prices for defined projects, or a monthly plan when you want a team on call.
Launch
A focused identity or website for a business that is just starting out.
$6,400per project
- Logo and basic identity
- Website up to five pages
- Two rounds of changes
- Live in three to four weeks
Studio
Identity and website designed together as one system.
$14,800per project
- Full identity and guidelines
- Website up to twelve pages
- Content and search set-up
- Live in six to eight weeks
Partner
An ongoing team for your brand, your site and your campaigns.
$24,000per project
- Everything in Studio
- Monthly campaigns
- A report every week
- One lead who knows you
Looking for something else? Tell us about it and we’ll shape a quote around your goals, not ours.
Ask for a quoteThe people behind the work.
Good work comes from a small team that talks a lot. Two of us stay with every project from the first call to launch day.
Join the team-
Maren Okafor
Studio lead
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Theo Brandt
Lead developer
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Ines Varga
Creative director
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Samuel Reyes
Product designer
Recognition
A few moments we’re proud of. The best one is still a client who comes back for the next project.
- 2026Site of the year, shortlistNordic Web AwardsHalvard
- 2026Best packaging systemEuropean Pack PrizeNorthwind
- 2025Identity of the monthBrand Impact ListKestrel
- 2025Health and care, goldDutch Design ReviewOda Clinic
- 2024Typography in useGood Type AnnualRue Atelier
FAQ
Straight answers to what people usually ask before we start working together.
Most identities take three to four weeks and most websites six to eight. After the first call you get a dated plan, and we stick to it.
Yes. About half of our clients have fewer than twenty people. The Launch plan was made for exactly that.
Nothing formal. Bring your goals, a rough budget and examples of work you like — or don't like. We handle the rest.
Often that's the best start. We keep what already works, measure what doesn't and move your content over without losing search rankings.
You get a fixed team for a fixed fee, with a shared list of priorities we agree on each month. Cancel with thirty days' notice.
Notes from the studio.
Short, practical pieces on design, websites and getting found.
All articles
12 September 2026
Why your homepage needs fewer words
Visitors decide in seconds. Here is how we cut a homepage in half and doubled the enquiries.
28 August 2026
Picking colours that survive a photocopier
A brand palette has to work on a screen, on a receipt and on a van. Our simple test.
9 August 2026
What a type specimen teaches a brand
Old printing habits that still make modern identities clearer, calmer and easier to read.
Let’s talk
Tell us about your project — a new brand, a website or a campaign. We read every message ourselves.
- Quick replyWithin one working day, from a real person.
- Clear next stepsA plan and a quote within a week of our call.